Meet the new image of Tigran cognac on the Ukrainian market
Armenian classic cognac Tigran has updated its appearance.
Tigran visually acquired a modern conciseness and simplicity of design, while remaining the same authentic Armenian cognac, which is known for its ancient origin.
Changes have taken place in the “appearance” of the brand and in the range.
The shape of the bottle has changed. The new form is devoid of pretentiousness, minimalist, authentic.
It refers to the ancient origin of the product, to traditions that become more and more valuable over time.
And therefore always modern.
The design of the label has changed. The new label has a common idea, a common design and color that speak of the country of origin of the cognac – Armenia.
Throughout the bottle, as well as in its label, a common color scheme is noticeable. The elements of the label contain references and images of Armenia, the Ararat Valley and Armenian motifs in general. Thus, the label also depicts the Tatev Monastery, which refers to the Armenian roots, speaks of the history, traditions, values and authenticity of the product. There are elements that contain information in English about the manufacturer – Avshar winery, about the place of production of the product in English – Armenia.
Changes in the assortment will also please connoisseurs of authentic Armenian cognac. A new bottle of 10-year-old cognac has appeared in the Tigran line. This new premium product will adequately complement the familiar and beloved by many lines of younger Tigran cognacs.
And the most important. Despite a number of changes, the very essence of Tigran remains unchanged. In bottles of a new shape and with a new label design – the same well-known and beloved Tigran.
The key and unique component of Tigran cognac remains the same – “old” cognac spirits aged 30 years in French oak barrels, present in the entire collection of the brand, in each of its bottles without exception.
The product is bottled at the ultra-modern full-cycle Avshar winery (from the vine to the finished product). It is here, in the unique climatic conditions of the Ararat Valley, that indigenous grape varieties are grown: Kangun, Rkatsiteli, Mtskhali and Kakhet, used to produce Tigran cognacs.
Barrels for the maturation of cognac spirits are also produced on the territory of the plant. The company’s own cooper monitors the condition and quality of the used barrels.
The modern, laconic design of the product reflects the quality, tradition and scrupulousness of every detail in the creation of Tigran. Feel the nobility of taste and premium product, which is emphasized in the new design!

UA
